Aija Krūtaine

After a few relatively stable years, the media market in the Baltics seems to be headed for interesting times. The latest Baltic Media Health Check report shows that more than half of the most popular media saw their audiences shrink in 2017. It is becoming harder for media owners to grow sales, and the size of the Baltic advertising market is still below its 2008 level.

Using social media to influence another country’s elections has become a question of national security in many places. In Latvia, where the parliamentary election campaign will start in four months and propaganda from neighboring Russia is a fact of life,…